MODERNISING THE PROPERTY INDUSTRY
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“The biggest thing is to be able to see when people are actually looking at the valuations, and how many times, and what questions they’re looking at, what properties they’re looking at and when they’re on our website…In one word: it’s the future.”
“It isn’t just about the marketing tool - it’s about the ‘behind the scenes’, the actual nurture part of it. The content and the Iceberg system is as important to my business as I am. I couldn’t and wouldn’t get rid of it.”
“That email that goes to our agents means they can pick up the phone to the seller at a very timely moment when they’re interested in talking about selling their property. We’ve had some fantastic results.”
“We can use the system in a number of different ways. If I was to sum up Iceberg Digital in one sentence, it would be ’This is the future of Estate Agency right now.’”
“The software has revolutionised what we do. It mops up every single valuation we’ve ever done, and it keeps that constant communication with everyone. Over the last 12 months, we’ve seen a 30% increase in our turnover.”
“If you’re thinking it’s something you might want to do, but you’re thinking actually you can’t afford to do that, I’d say maybe you can’t afford not to because it’s been really fantastic for us. We’re converts!”
