Mastering Uzair 2.0: your AI, your brand, your way
Welcome to your onboarding journey for Uzair 2.0 – the most advanced AI in estate agency. In just four short workshops, you’ll learn how to personalise Uzair to your tone, style, and strategy. From blog writing to property descriptions and vendor care, these videos will show you how to unlock the full potential of AI, giving you powerful, consistent marketing with a human touch – your touch.
Workshop 1
In this short video, Mark Burgess, CEO of Iceberg Digital, welcomes you to the Uzair 2.0 training series. He explains the journey from Uzair 1.0, which introduced AI to estate agency CRMs in 2024, completing over 40,000 tasks and saving agents over 20,000 hours. While Uzair 1.0 automated key jobs like property descriptions and vendor care updates, Uzair 2.0 goes further, giving you full control and customisation, showing just how fast AI is evolving in our industry.
Workshop 2
In this session, you'll learn how to teach Uzair 2.0 to write blogs in your agency’s voice. Mark demonstrates the difference between generic AI-generated content and tailored blogs that actually reflect your brand. By using the blog guide and the tone guide introduced in video 1, you’ll see how Uzair can produce high-quality content that engages readers and positions your agency as the obvious choice.
Workshop 3
In this workshop, Mark introduces the Property Description Writing Guide – a customisable template to help Uzair craft descriptions that reflect your agency’s unique style. Whether you prefer feature-led text, seller insights, or bold headlines, this guide lets you train Uzair to deliver just that. By defining your structure, tone, and phrasing, you’ll consistently generate compelling property write-ups that stand out on portals and impress clients.
Workshop 4
In the final workshop, Mark walks you through the Vendor and Landlord Care Guide – a structured template designed to help Uzair deliver sensitive and effective communications tailored to each scenario. Whether it's a lack of viewings, repeated rejections, or time on the market, this guide helps shape the right tone and response. With sections for angles, tone, and language preferences, you’ll teach Uzair how to sound like your team while managing these critical updates with empathy and clarity.