Estate agent CRM software designed to grow your business

Lifesycle isn’t just a CRM. It’s your marketing platform, automation engine and growth system – all in one. Built for modern estate agencies ready to work smarter.

Estate agent CRM software designed to grow your business

Why most CRMs are costing estate agents instructions

Most CRM systems used by estate agents today were designed in the early 2000s. Back then, it was enough to store contact details, add some viewing notes, and hope the phone would ring. But in 2025, that approach is outdated. Today’s estate agency is digital-first. You need systems that work with you, not against you – CRMs that help you uncover new instructions, nurture long-term leads, and streamline the work your team does every single day. If your CRM isn’t doing that, it’s not just behind the times and costing you money, it’s costing you growth.

Lifesycle: where CRM meets marketing, automation and AI

Lifesycle is the only CRM software designed specifically for estate agents that brings everything into one powerful system. No more disconnected tools. No more missed opportunities. With Lifesycle, you get:

✔ AI prospecting

Automatically identifies hidden listing opportunities by analysing your data, online behaviour and external market trends.

✔ Marketing automation

Send personalised email campaigns, manage social content and deliver targeted messages – without lifting a finger.

✔ Real-time lead tracking

See when a contact re-engages, views a property, or reads your latest blog – and get alerted instantly.

✔ Heads-Up property alerts

Match buyers to properties the moment they’re listed and send branded alerts without manual work.

✔ All-in-one platform

From marketing & prospecting through to sales progression, everything runs through one connected system, accessible anywhere.

✔ AML, ID & Title checks

Speed up compliance with fully integrated identity verification, anti-money laundering checks and property title data – all in one seamless workflow.

A CRM shouldn’t just store data – it should create opportunities

Modern estate agent CRM software must be more than a digital filing cabinet. In today's world you need a platform that automates marketing, follow-ups and workflows, tracks interactions across email, website and social, identifies hot leads from your database, helps you win instructions, not just manage them, reduces repetitive tasks and increases productivity. It’s not about working harder. It’s about working smarter and letting your systems do the heavy lifting. Listen to Ian Macbeth, one of the Co-founders of Avocado Property about how Lifesycle works for them.

What Estate Agents say about Lifesycle

Taken directly from our Google reviews...

Nick Friend

We've been using Lifecycle CRM for several months now, and the impact on our customer management has been outstanding. The platform is intuitive, easy to navigate, and packed with powerful features that help streamline communication and automate workflows

Russell Pratt

Lifesycle is a game-changer for estate agents! It brilliantly supports the entire customer journey, making it easy to nurture leads and stay organised. Highly recommend!

Luke Masters

Lifesycle is one of the most intuitive systems out there and truly makes a positive difference, providing genuine opportunities for extra revenue!

Andy Meade

Lifesycle is a a great CRM tool for my day to day running, designed by people who have walked the walk. if you are looking for any software for your business then look no further

Will Baggs

A great and forward thinking platform. Very easy to use and saves a lot of time compared with other CRMs

Matthew Pulford

Great software for an age where tech and ease of use is so paramount to our jobs efficiently. Great product and worth every penny

Stephen Down

After 20 years of using different CRM systems I must say lifesycle is the best one yet. So advanced and efficient. Also very easy to use

Danielle Colville

This CRM is amazing and a wonderful company to work with always looking forward

Matt Barrell

There’s no better feeling than opening up Lifesycle to an inbox full of leads when you’ve just launched an absolute dinger and the buyer details shine in front of you like a gold bar in front of a hungry pauper

Tom Ashton

Lifesycle is excellent for helping our customer journeys! Would definitely recommend

Michael Robinson

A fantastic platform! Highly recommend!

Stuart Jackson-Bock

I have had the pleasure of using lifesycle for 3 1/2 years now and it’s one of the best systems ive used since becoming an agent in 2012

Explore more about estate agent CRM software

Why your CRM is probably holding your agency back. Your system might be quietly costing you listings and time...

Want a CRM that helps you win more instructions?

Lifesycle doesn’t just help you manage leads, it helps you generate them, nurture them, and win the business. Hundreds of UK agents are already switching. Book a free demo today to see where your agency stands and how you could be working smarter.

Revenue Calculator

See how much the average agent's revenue increases by using Lifesycle and following our unique methods...

Find out how Lifesycle increases revenue

Discover the exact strategies the top-performing agents are using to win more instructions, maximise productivity and future-proof their agency with AI. Real agents. Real results. Zero fluff in our Ebook: Top strategies real estate agents need to know in 2025

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