Heads Up Property Alerts

Discovering the right property before it hits the portals is no longer just luck — it’s smart estate agency. Heads Up Property Alerts, powered by Lifesycle, help estate agents deliver unmatched value by instantly matching properties to a buyer’s preferences before they’re widely advertised. This game-changing approach not only improves conversion rates but also helps agents regain control from the portals, drive more direct engagement, and demonstrate real innovation to their market. Why is this so important for estate agents? When buyers rely solely on portals, agents risk being reduced to one of many. But with Heads Up Alerts, agents can offer a truly personalised experience — one that makes them indispensable.

Why it is so important for agents...

As Mark Burgess, CEO of Iceberg Digital and two-time best-selling author, explains in the video, this strategy enables agents to secure more valuations and win instructions by showing they understand what people want before the competition does.

Improve your offering

Improve your agency’s offer with smart property matching. Voted one of the UK's fastest-growing agencies, Ian MacBeth, co-founder of Avocado, uses Heads Up Property Alerts to create a highly targeted and engaging client journey. In the video, Ian explains how the feature helps match buyers to properties as soon as they become available — improving customer experience and increasing market share without relying on third-party platforms.

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