Podcast | AI, Growth & 2024 Review
Join us as we review 2024 with Mark Burgess, Rob Brady and Toby Carter. Discover how AI and strategic growth are reshaping the industry, helping agents adapt, personalise client experiences, and thrive in a competitive market. Get ready for 2025 with insights and fresh strategies.
Step into the fast-paced UK estate agency market with Mark Burgess, Rob Brady, and Toby Carter from the Iceberg Digital team. This episode reflects on a year of transformation, revealing how agents turned a quiet summer into a thriving final quarter through sharp strategic marketing and a focus on standing out in a crowded space. It’s not about waiting for conditions to change but taking ownership of the outcomes you want to see in 2025.
We delve into the business growth landscape, focusing on what really drives success. It’s not about chasing the latest trends but understanding the core challenges holding businesses back. Tools like 'The Estate Agency Business Journey' scorecard are helping agents take stock of where they are and make better decisions for future growth. By prioritising clarity and strategy, you can build momentum that lasts.
Looking ahead, we discuss how AI and dynamic ecosystems are changing the industry for the better by providing personalising client experiences, streamlining workflows, and increasing profitability. The focus is shifting towards people-centric approaches, using these advancements to engage smarter, not harder, and enhance competitiveness in a demanding market.
So for you. What actions are you taking today to adapt to these shifts? Are you focusing on quick wins, or are you building a strategy that will carry your business into 2025 and beyond?
Listen to the 'Estate Agency X' on your preferred podcast channel here
Book a call
Unlock the transformative power of our AI Operating System for Estate Agents. Designed to replace an agents prospecting tools, CRM, marketing tools, compliance tools and even their website in order to future proof their business and increase profit.
First Name*
Last Name*
Email*
Phone*
Company*
Which best describes your estate agency?
Are you the final decision maker for technology and strategic investments in your company?
Affordability-We understand it is our job to show you the measurable ROI value Iceberg’s solutions can bring to your agency. The investment starts from £1,299 per month. If you did see the benefit of our platform, is this affordable?
Any other information
Please confirm that it is okay for us to contact you about this information as well as products and services. (You will always be given the right to unsubscribe at any point in the future)*
Latest news
RPE: The Number That Decides the Winners & Losers in Estate Agency - by Mark Burgess, CEO Iceberg
There’s a moment every few decades where an industry shifts so dramatically that the people who are paying attention quietly pull away… and the rest don’t realise what happened until the gap is so wide it’s basically permanent.
Estate Agency is in one of those moments right now.
Read more
Agents Called It the Most Transformative Talk in Years. Watch It for Yourself.
Estate agents attending the prestigious Estate Agency X 10 event were left stunned as Mark Burgess delivered what many described as the most transformative talk of a generation for Estate Agency. That groundbreaking talk is now available to watch online as a short seven-part mini-series here.
Read more
The 4 Best Podcasts Every UK Estate Agent Should Be Listening To
In today’s fast-moving property market, learning never stops. We’ve rounded up four of the most valuable UK-based estate-agency podcasts — the ones that consistently deliver new thinking, real-world strategy, and insights from the industry’s leading voices. Plug in, listen, and let these ideas challenge and inspire you.
Read more