The Keynote Every Estate Agent Needs to Hear
At the Iceberg AI Summit 2026, Mark Burgess, Best-selling author on AI & CEO of Iceberg Digital, delivered what many believe is the most important talk ever given to estate agents. The traditional estate agency model is breaking and working harder will not fix it. Watch the full talk here.
Estate Agency Doesn’t Have a People Problem
Across the UK, agency teams are as busy as ever. Yet margins are tighter, stress levels are higher, and growth feels harder than it should.
Most agencies are still operating on a model built for a different decade — before automation, before AI, before data-led marketing, and before consumer expectations changed permanently.
This keynote presentation by best selling author around AI, Data and Marketing, Mark Burgess - has been released as a 4-part mini-series.
It’s a clear explanation of where estate agency is heading and why some businesses are already pulling away from the rest.
If you’re serious about future-proofing your agency and increasing revenue per employee without increasing headcount, this is essential viewing.
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